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A Legacy of Quality Food

From a single storefront to a nationwide network. Our journey shows our commitment to serving generations of Malaysians with reliable and premium food products.

Decades of Steady Growth

Building a reliable food supply network takes time. This timeline shows our step by step expansion from a single storefront to a massive cold chain operation serving over 12,000 customers today.

1966 — The Journey Begins

Lucky Frozen started as a sole proprietorship in downtown Kuala Lumpur, distributing ice cream and quality imported food products.

1972 — First International Partnership

Rich's became our first international agency partnership.

1982-1996 — Expanding Our Reach

Our first warehouse was built in Kuala Lumpur, followed by new branches and warehousing capabilities in Penang and Langkawi.

2004 — Lucky Food Processing

Lucky Food Processing was founded, taking us beyond food importation and distribution into cooked-meat food processing.

2009-2012 — Strengthening Our Network

Our Johor branch and warehouse was established. Al Hilal was later founded to provide dedicated raw meat butchery services.

2018-2020 — Building for the Industry

Our new headquarters and semi-automated distribution centre was built in Subang, bringing food distribution and food processing together under one integrated facility.

2021-2024 — Growing into New Categories

Najima Food Processing and Dairy Valley Food were established, enhancing and expanding our capabilities across raw meat butchery services and dairy processing.

2025 — New Chapter

Lucky Frozen Group joined CP Axtra and Foodservice APME. Indoguna Malaysia was established as the group continued expanding its presence across the food industry.

For the next generation. For the next 60 years. Sixty years of growth has brought us here. The same values that shaped our beginning will continue to guide our future.

We will continue strengthening our capabilities, expanding our portfolio and raising our standards to meet the changing needs of households, retailers, foodservice and wholesale partners.

Through every product, facility and partnership, our commitment stays the same: to deliver product quality that people trust and service that they can depend on.

As we celebrate this milestone, we look forward to creating more opportunities, stronger partnerships and more moments of joy around every table.

Here's to the next sixty years of quality, trust and shared success.

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View our complete product catalog or speak to our sales team to supply your business.